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Real Estate

Real Estate Analytics That Track Transactions, Not Just Leads

Real estate marketing success is measured in closings. We implement tracking that connects marketing spend to actual transactions over long consideration cycles.

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Industry Focus

Tracking, Analytics & Reporting for Real Estate

Real estate analytics must handle long sales cycles. We build measurement systems that track leads captured today through closings months later.

Real estate leads don't convert immediately—they nurture over months. Marketing analytics must track the full journey from first touch through closing, attributing transactions to original sources even when months apart.

Industry Challenges

Challenges Real Estate Businesses Face

Long sales cycles making attribution complex

Multiple touchpoints over extended consideration periods

Both buyer and seller leads requiring different tracking

Offline closings disconnected from online marketing

Benefits

What You Get

Long-cycle attribution tracking through to closing

Lead source tracking maintained through nurture

Buyer and seller path differentiation

Transaction attribution connecting closings to marketing

Use Cases

How Real Estate Uses Tracking, Analytics & Reporting

Website conversion tracking for lead capture

CRM integration maintaining source attribution

Closing data import for full-funnel tracking

Cost-per-closing analysis by channel and campaign

What We Deliver

Tracking, Analytics & Reporting Features

GA4 + GTM Setup

Google Analytics 4 and Tag Manager configured for accurate tracking.

GA4 + GTM Setup

Conversion Event Tracking

Track form submissions, calls, bookings, and purchases.

Conversion Event Tracking

Search Console Monitoring

Indexing hygiene, search performance, and technical alerts.

Search Console Monitoring

Funnel Reporting

Lead to booked to closed reporting with revenue attribution.

Funnel Reporting

Dashboards

Looker Studio dashboards for real-time performance visibility.

Dashboards
Results

Real Estate Team Success

2.8x ROAS over 12 months

Tracked marketing through to closings

FAQ

Tracking, Analytics & Reporting for Real Estate: Common Questions

Other Industries

Tracking, Analytics & Reporting for Other Industries

Healthcare & Medical

Medical practices, clinics, dental offices, mental health providers, and healthcare organizations requiring HIPAA-compliant marketing.

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Legal / Law Firms

Law firms, solo practitioners, and legal services requiring ethical marketing that generates qualified case leads.

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Home Services

HVAC, plumbing, electrical, roofing, landscaping, and other residential service providers needing local visibility.

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Construction & Contractors

General contractors, specialty trades, and construction companies needing project pipeline and bid visibility.

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Professional Services

Accountants, consultants, engineers, architects, and B2B service providers building thought leadership and referral networks.

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Restaurants & Hospitality

Restaurants, bars, hotels, event venues, and hospitality businesses driving reservations and local discovery.

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Automotive

Car dealerships, auto repair shops, detailing services, and automotive businesses needing inventory visibility and service appointments.

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E-commerce & Retail

Online stores, DTC brands, and retail businesses focused on conversion optimization and customer acquisition.

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Other Services for Real Estate

SEO

Comprehensive SEO services to help Houston businesses rank higher and attract more qualified leads.

SEO for Real Estate

Websites & Landing Pages

Custom websites and high-converting landing pages built for speed, mobile optimization, and results.

Websites & Landing Pages for Real Estate

Paid Advertising

Strategic paid campaigns on Google and Meta that generate qualified leads with measurable ROI.

Paid Advertising for Real Estate

CRM Setup + Automations

CRM setup and marketing automation powered by our MAP that turns leads into customers on autopilot.

CRM Setup + Automations for Real Estate

Integrations

Seamless connections between your marketing tools, CRM, and business systems.

Integrations for Real Estate

AI for Marketing

AI-powered workflows and tools to automate content, analyze data, and enhance customer interactions.

AI for Marketing for Real Estate
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Ready for Tracking, Analytics & Reporting?

Let's discuss how we can help your Real Estate business grow.

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