Construction & Contractors

Construction Analytics That Track Projects, Not Just Inquiries

Construction marketing success is measured in signed contracts. We implement tracking that connects marketing spend to awarded projects over long sales cycles.

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Industry Focus

Tracking, Analytics & Reporting for Construction & Contractors

Construction analytics must handle extended sales cycles and complex B2B decisions. We build measurement systems that track from inquiry through contract award.

Construction projects take months from inquiry to contract. Marketing analytics must track leads through bidding processes and connect awarded work to original marketing sources.

Industry Challenges

Challenges Construction & Contractors Businesses Face

Long sales cycles making immediate attribution impossible

Multiple stakeholders involved in project decisions

RFP and bidding processes complicating attribution

Project values requiring revenue-based ROI measurement

Benefits

What You Get

Long-cycle attribution tracking through to contract

Lead source tracking maintained through bid process

Project value attribution by marketing source

Pipeline visibility connecting marketing to opportunities

Use Cases

How Construction & Contractors Uses Tracking, Analytics & Reporting

Website conversion tracking for project inquiries

CRM integration maintaining source through sales cycle

Project win data import for full-funnel tracking

Cost-per-project analysis by type and source

What We Deliver

Tracking, Analytics & Reporting Features

GA4 + GTM Setup

Google Analytics 4 and Tag Manager configured for accurate tracking.

Conversion Event Tracking

Track form submissions, calls, bookings, and purchases.

Search Console Monitoring

Indexing hygiene, search performance, and technical alerts.

Funnel Reporting

Lead to booked to closed reporting with revenue attribution.

Dashboards

Looker Studio dashboards for real-time performance visibility.

Results

Commercial General Contractor Success

Clear project source attribution

Tracked marketing through to project wins

FAQ

Tracking, Analytics & Reporting for Construction & Contractors: Common Questions

Other Industries

Tracking, Analytics & Reporting for Other Industries

Healthcare & Medical

Medical practices, clinics, dental offices, mental health providers, and healthcare organizations requiring HIPAA-compliant marketing.

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Legal / Law Firms

Law firms, solo practitioners, and legal services requiring ethical marketing that generates qualified case leads.

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Home Services

HVAC, plumbing, electrical, roofing, landscaping, and other residential service providers needing local visibility.

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Real Estate

Real estate agents, brokerages, property managers, and real estate investors needing lead generation and market visibility.

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Professional Services

Accountants, consultants, engineers, architects, and B2B service providers building thought leadership and referral networks.

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Restaurants & Hospitality

Restaurants, bars, hotels, event venues, and hospitality businesses driving reservations and local discovery.

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Automotive

Car dealerships, auto repair shops, detailing services, and automotive businesses needing inventory visibility and service appointments.

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E-commerce & Retail

Online stores, DTC brands, and retail businesses focused on conversion optimization and customer acquisition.

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Other Services for Construction & Contractors

SEO

Comprehensive SEO services to help Houston businesses rank higher and attract more qualified leads.

SEO for Construction & Contractors

Websites & Landing Pages

Custom websites and high-converting landing pages built for speed, mobile optimization, and results.

Websites & Landing Pages for Construction & Contractors

Paid Advertising

Strategic paid campaigns on Google and Meta that generate qualified leads with measurable ROI.

Paid Advertising for Construction & Contractors

CRM Setup + Automations

CRM setup and marketing automation powered by our MAP that turns leads into customers on autopilot.

CRM Setup + Automations for Construction & Contractors

Integrations

Seamless connections between your marketing tools, CRM, and business systems.

Integrations for Construction & Contractors

AI for Marketing

AI-powered workflows and tools to automate content, analyze data, and enhance customer interactions.

AI for Marketing for Construction & Contractors

Get Started Today

Ready for Tracking, Analytics & Reporting?

Let's discuss how we can help your Construction & Contractors business grow.

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