Tracking, Analytics & Reporting in Katy, TX
You're spending $3,000/month on Google Ads and $1,500/month on SEO for your Katy business. At the end of the month, your team says 'we got 45 leads.' But which leads came from ads? Which came from SEO? Which came from your Google Business Profile organically? And how many of those 45 actually became paying customers? Without proper tracking, you're guessing.
Tracking, Analytics & Reporting for Katy Businesses
We set up tracking that answers the only question that matters: 'For every dollar I spend on marketing, how many dollars come back?' For Katy businesses investing in growth, this clarity transforms marketing from a cost center into a measurable profit driver.
Katy's growing businesses often scale their marketing budget before scaling their measurement. They increase ad spend from $1,000 to $5,000/month but still track leads the same way—manually, approximately, and inaccurately. Getting measurement right before scaling prevents thousands in wasted spend.
Challenges Katy Businesses Face
No visibility into which marketing channels produce actual Katy customers vs. just inquiries that don't convert
Google Analytics installed but misconfigured—data is unreliable and no conversion events are properly tracked
Phone call leads (often 40-60% of Katy service business inquiries) completely invisible in marketing reports
Marketing decisions made on gut feeling because the data either doesn't exist or can't be trusted
What You Get
Clean GA4 implementation with every meaningful conversion tracked: forms, calls, bookings, and purchases
Call tracking numbers that attribute phone leads to the exact Katy marketing channel that produced them
A single dashboard showing leads, cost per lead, and conversion rate by channel—updated in real time
Setup designed for a non-technical Katy business owner to understand at a glance
Tracking, Analytics & Reporting Features
GA4 + GTM Setup
Google Analytics 4 and Tag Manager configured for accurate tracking.
Conversion Event Tracking
Track form submissions, calls, bookings, and purchases.
Search Console Monitoring
Indexing hygiene, search performance, and technical alerts.
Funnel Reporting
Lead to booked to closed reporting with revenue attribution.
Dashboards
Looker Studio dashboards for real-time performance visibility.
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Ready for Tracking, Analytics & Reporting in Katy?
Let's discuss how we can help your Katy business grow.